Purpose |
Categories of Personal Data |
Legal Bases for Processing (if required by applicable Privacy Laws) |
Retention Period (max*) |
Customer Management (including provision of services, invoicing, customer support; account management, personalizing your experience on our sites, etc.) |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Financial characteristics (bank account number, credit card details, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender
|
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Legal obligation to process your data
- Proper administration of our website and business
|
Up to 10 years after date of last order or end of contract, unless longer period required by law or for litigation |
Direct Consumer Sales (including provision of services, invoicing, customer support, account management, personalizing your experience on our sites, etc.) |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Financial characteristics (bank account number, credit card details, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.)
|
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Legal obligation to process your data
- Proper administration of our website and business
|
Up to 10 years after date of last order or end of contract, unless longer period required by law or for litigation |
Know your customer (including anti-fraud, anti-money-laundering, etc. |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.) Financial characteristics (bank account number, credit card details, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.)
|
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Proper administration of our website and business
|
Up to 10 years after date of last order or end of contract, unless longer period required by law or for litigation |
Direct marketing (including email marketing communications including promotions, marketing campaigns, surveys, etc.)** |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
|
- With your consent/opt-in where required
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Proper administration of our website and business
|
Until you withdraw consent to direct marketing communications or your information is no longer needed for marketing purposes. |
Supplier management (including accounting, etc.) |
- Identification data (name, address, telephone, etc.)
- Financial characteristics (bank account number, credit card details, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.
|
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Proper administration of our website and business
- Legal obligation to process your data
|
Up to 10 years after date of last order or end of contract, unless longer period required by law or for litigation |
Maintaining the security of our people and assets |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.)
|
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Legal obligation to process data securely
- Our legitimate interests in the proper administration of our website and business
|
Up to 10 years after date of last order or end of contract, unless longer period required by law or for litigation |
Legal Compliance and Litigation management |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Financial characteristics (bank account number, credit card details, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.)
|
- Processing necessary for the establishment, exercise or defense of legal claims or obligations.
- Performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract
- Legal obligation to process data
- Proper administration of our website and business
|
Up to 10 years after legal compliance or other obligation ends or after final resolution of litigation |
Product/service improvement & business intelligence |
- Identification data (name, address, telephone, etc.)
- Electronic identification data (e-mail, IP-addresses, geolocation, website usage data, cookies, etc.)
- Financial characteristics (bank account number, credit card details, etc.)
- Personal characteristics of data subjects and, in some cases family members (age, gender, civil status, etc.)
|
- Your consent
- Proper administration of our website and business
|
Proper administration of our website and business |